Guidance on protecting patient data across websites, forms, and digital tools.
Embedding or linking to Google Maps on a medical practice website can unintentionally create HIPAA compliance risks, because Google may collect identifiable user data without a Business Associate Agreement, potentially exposing protected health information.
HIPAA compliance in modern healthcare marketing goes far beyond signing a BAA; practices must carefully vet vendors, configurations, and analytics tools to ensure patient data is truly protected and not exposed through hidden technical or marketing risks.
